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Australians are spoilt for choice when it comes to online bookmakers, with over 80 different options you can choose from. The best online bookmaker sites are generally accessible via mobile, including betting apps, have great daily promotions and specials and are regulated by a state or territory in Australia.
Best online bookmakers for October, 2024 are:
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GETON is not a bonus code and does not grant access to additional offers. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. New customers only. #ad
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What is it that distinguishes a great online bookmaker from its competitors? How do you know if a bookie is legal, licensed and safe? Which online bookmakers offer the best odds and all-round service.
Our extensive online bookmakers guide will run you through everything you need to know, including what is available at online bookies, the latest on sign up bonuses and promotions and much more.
The best online bookmakers in Australia have got betting markets on everything from domestic sports and racing events, right through to international fixtures and tournaments.
The top bookmakers online in Australia must be licensed by a state or territory government and abide by all restrictions placed upon them, which includes a ban on free bet offers.
The top online bookmakers will also feature apps, convenient deposit methods and have strong customer service departments. Below we will run you through everything you need to know to successfully bet with the best online bookmakers, including navigating the signup process.
BettingSite.com.au is here to answer the above questions and show you what to look for when selecting the best online bookmaker for you.
The recent boom in online betting means Australians now have myriad options when having a flutter over the Web. Not all bookmakers are equal, however, and there are a special few that provide better odds and all-round customer service than the competition. These, in our opinion, are the very best online bookmakers for Aussie punters right now:
Boombet.com.au is one of the new players on the block in Australian sports betting, with this company rebranding from Sportsbetting.com.au. Boombet features both racing betting and sports markets, which is no surprise, given their popularity in Australia. Boombet has got same race multis, same game multis and has got betting apps for Android and iOS smartphones and tablets. Boombet’s daily promotions are also outstanding, although they are restricted by what they can offer by their Northern Territory Racing Commission licence.
Rivalry.com is a new Australian online bookmaker which launched in May, 2022, after cutting its teeth in the Canadian gambling market. Rivalry has got a massive focus on esports, which is a growth area in online betting, and we like that they are offering a point of difference. Rivalry does not offer horse racing wagering but more than makes up for this with a plethora of esports markets. These esports markets put bigger online bookmakers like Sportsbet and the TAB to shame. If there was one criticism of this bookmaker in Australia, it is their betting apps are not accessible here. They also have not really pushed deeply into the Aussie market, despite holding a Northern Territory Racing Commission licence.
Customers can take or lay odds on an enormous array of sports betting and racing markets from all over the globe. You can choose from a variety of different prices and pools for the same bet – a luxury not afforded at regular online bookies.
Betfair is the only online betting exchange licensed to operate in Australia, which makes it a must-try for the discerning gambler who wants more options and maximum flexibility.
The top online bookies run dozens of weekly betting promotions to ensure their customers enjoy the best value on the biggest sport and racing markets. These can include cashback specials for AFL and NRL matches, multi insurance for A-League and European soccer, and any number of bonuses, odds boosts and top-price guarantees for major horse racing and greyhound meets.
Some of our favourite online bookmakers for AFL include Ladbrokes and Neds, largely because of their promotions, which include insurance for same game multis. For instance, those who are members, can use the insurance on a three-legged SGM and if they miss one leg, they will receive up to $50 back in bonus bets.
Both online bookmakers run similar promotions on the NRL, which is another massive sports betting event in Australia, particularly in the northern states. Australian online bookmakers will also up their NRL promotions around State of Origin time, with this series one of the most popular to wager on out of any sports events.
Obviously horse racing is also a major attraction for punters, with this sport built around wagering. Australians are lucky in that there are several exemptions surrounding the thoroughbreds and greyhounds, which allow more promos to be offered. These include things like bet insurance, cash back deals and even VIP programs.
You will also find big value deals on marquee events such as the Olympics, FIFA World Cup, Wimbledon, Tour de France and more.
They key to securing online bookmaker promotions is being a member, with it more likely you will be sent out offers via email, with some restrictions surrounding targeting non-customers with offers.
The Australian horse racing industry makes up a huge percentage of all betting that takes place. While the Melbourne and Sydney racing scenes are regarded as the cream of the racing down under, every state in Australia has vibrant racing industries.
Traditionally all horse racing bets were placed via on-course bookies or via the various Totes across Australia, which have largely been a monopoly for Tabcorp and Tatts, who are now a merged entity, making even bigger betting pools.
This merger came about because of their market share being eroded by the gluttony of online bookmakers that are licensed to take bets on Australian horse racing.
This has stepped up another notch in 2024, with the TAB announcing that many horse tracks will no longer have on-course TAB facilities, which is often the only way to place a bet with cash. This means TAB is expected to put more interest into their digital arm, under the stewardship of new CEO Gillon McLachlan.
The AFL is the centrepiece of sports betting in the southern states of Australia, running from March through to the last Saturday in September every year.
With 10 teams in Victoria and two in each of Western Australia, NSW, South Australia and Queensland, the AFL has successfully expanded right across the country and the punters have followed.
The Australian Football League has approved a number of licensing bodies to allow their operators to take bets on this competition, and have struck deals with many major bookmakers which sees them take a share of the revenue generated.
Major fixtures on the AFL calendar that draw increased betting interest include the finals series, grand final and blockbuster matches such as the annual ANZAC Day clash between Collingwood and Essendon, the WA Derby featuring West Coast and Fremantle, and the Showdown grudge matches between Adelaide and Port Adelaide.
Collingwood is the reigning AFL champions, having beaten Brisbane Lions in the 2023 decider.
The National Rugby League competition is arguably the most hard-fought league competition in the world, with it running during the winter months in Australia.
While the AFL dominates in the southern states, the NRL rules in the upper reaches of east coast, with Sydney and Brisbane the twin centres of all things rugby league.
Betting on individual NRL matches is highly possible, with hundreds of markets launched on gameday, or when the teams are named, which is usually a few days before kickoff.
There are also NRL markets all year round, which can include things like a market for ladder leader at the end of the home and away season, premiership winner and even on individual awards like the Dally M Medal (league best and fairest) and the Clive Churchill Medal (best on ground in the grand final).
Australians truly are spoilt for choice when it comes to betting with online bookmakers, with our regulated industry among the most advanced in the world. This means we can bet on everything from the latest reality television series from right around the world, to the various domestic and international sporting leagues.
The A-League is the no.1 soccer league in Australia and features many household names, including a host of star imports from overseas. In terms of betting, all of the bigger Aussie online bookmakers do take bets on this competition, with Neds, Ladbrokes, Unibet and Bet365, through their strong ties to Europe, all featuring a first class betting experience.
Competitions like the Super Rugby, which Australia has five teams in, also draw extensive betting interest, not just down under, but in New Zealand, South Africa, Japan and the United Kingdom, where there are teams based. All of the best regulated bookies will feature markets on this competition.
It would also be remiss not to mention the NBL and basketball betting at Aussies bookmakers. For starters the NBL is the national competition, which does get some betting interest. However it’s the NBA which has truly captured the Aussie public’s imagination, with Melbourne’s own Ben Simmons among the best players in the world.
Australians fascination with betting on US sports does not finish at basketball, with online bookmakers reporting increased interest in the NFL, MLB and NHL. All of these sports get significant coverage on Australian pay-TV channels.
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GETON is not a bonus code and does not grant access to additional offers. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. New customers only. #ad Full T's and C's.
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Read our guides to betting on sports at Australian online bookmakers:
The two defining differences when choosing an online bookmaker to wager with in Australia, are whether they are based here, or they are based offshore. You should always choose the former option if you want to stay within the confines of the law.
Australian states all have different Liquor and Gaming or Racing and Wagering departments which regulate gambling in their jurisdiction, which has provided plenty of problems for both the Government, hell-bent on taxing the industry, and online bookmakers, who are finding it increasingly hard to make a profit after the introduction of the Point of Consumption bookmakers tax being slowly rolled out right across Australia.
The majority of Australia’s online betting sites are licensed in the Northern Territory, although some hold multiple licenses. Ladbrokes, Neds and Bet365 are all regulated by the Northern Territory Government, while Palmerbet holds gambling licenses in the Palmer brothers’ home state of New South Wales.
If a real money bookmaker site isn’t registered with an Australian state or territory, it isn’t worth the risk. To find out more about online bookmakers and their legal obligations in your state read our guides.
There’s no point joining an online bookmaker if it doesn’t offer a selection of convenient and secure online payment solutions. The best Australian bookmakers, such as those we endorse at BettingSite.com.au, support a number of trusted methods for making instant deposits and fast withdrawals in AUD currency:
All real money transactions at our bookmaker sites are safeguarded by certified SSL (Secure Socket Layer) digital encryptions, which means your cash and identity are protected by bank-standard safety measures. Processing times may vary depending on which payment option you choose, so check the bookmaker’s FAQ section for more details.
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The advent and ongoing advancement of mobile betting technology has made it easier than ever for Australian punters to make real money wagers on the go. Australia truly has some of the top sports betting apps in the world.
Each of our approved online sports bookmakers has fully integrated iOS apps for Apple iPhone and iPad betting, available for free download at the App Store. If you use smart device that runs on open-source software, you can get the Android app directly from the bookie by tapping the links below:
You don’t need an app to have a flutter on your smartphone or tablet device, as all of our trusted mobile betting sites have sophisticated HTML5 browser platforms optimised for all major operating systems. If you are a BlackBerry or Windows Phone user and want the convenience of a one-touch application, you can make a Web app in a jiffy by visiting any of the mobile bookie websites above and selecting ‘Add to Home Screen’ from your in-browser settings.
Australia has one of the most advanced betting landscapes in the world, with new betting sites constantly being launched. The following online bookmakers are the newest on the scene down under.
The big difference between the best bookies and the rest is how they treat their customers. The leading Australian betting sites have built their reputations on providing punters with outstanding service 24 hours a day, seven days a week, all year round. Whether you are troubleshooting a technical issue, or you want to request a bet market that isn’t listed, you should be able to get in touch with friendly and professionally trained support staff day and night via live chat, toll-free telephone, or email.
While Australian can not sign up at these top online bookmakers, they are some of the best available to our international readers. The top International online bookmakers are generally based in places like the United Kingdom, Malta or even Gibraltar, with literally hundreds of bookies operating in these places.
The best bookmakers online based overseas generally have some features that you won’t find at the top Australian bookies, including live betting, sign up bonuses, free bet offers and some outstanding promotions. Aussies cannot sign up at these online bookmakers because they do not hold a license in this country.
The top online bookmakers we promote to our overseas readers include:
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Recommended!
Take It To The Neds Level
Home of the Neds Toolbox
18+ Gamble Responsibly
It Pays To Play
New online bookmaker
18+ Gamble Responsibly
Never Ordinary
Never Ordinary
GETON is not a bonus code and does not grant access to additional offers. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. New customers only. #ad Full T's and C's.
Say Hey to the social bet!
Have a Dabble with friends!
18+ Gamble Responsibly. THINK. IS THIS A BET YOU REALLY WANT TO PLACE?. Full terms.
Next Gen Racing Betting
Top 4 Betting. Extra Place. Every Race.
18+ Gamble Responsibly. What are you really gambling with?