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AFL Grand Final betting guide
The AFL Grand Final is usually played on the last Saturday of September at the Melbourne Cricket Ground. The 2020 decider was played at the Gabba in Brisbane due to the COVID-19 crisis, while further outbreaks in 2021 forced the AFL to relocate the game to Perth.
As always, it promises to be one of the most bet-upon events on the Australian calendar. It is often the first leg of a massive footy weekend that ends with the NRL Grand Final on the Sunday night, although that is not the case this year.
BettingSite.com.au loves GF weekend and everything in the lead up, including the Rising Star Award, the Brownlow Medal and all of the exotic markets within.
Quick AFL Grand Final questions answered
- Played at one of the most recognisable stadiums in the world, the MCG, the AFL Grand Final is the culmination of all the hard work and dedication teams have put into the regular season. While the two best teams are slugging it out on the field to hoist the premiership cup, the general public are able to sit around BBQs, critique their effort and bet on the outcome.
- A true Aussie tradition.
Yet the AFL Grand Final is unlike any other beast you will see throughout the season, with a huge upswing in markets, and a flood of money coming in before and during the game. The AFL’s showcase game for the season is in the true sense of the phrase — a once-in-a-year celebration — both literally and figuratively.
An average of 3.75 million people from every capital city around Australia tuned in to watch the 2023 Grand Final, making it one of the most watched television programs in the country. The MCG has the capacity to hold up to 110,000 patrons, but the record attendance for the game was set in 1970 between Carlton and Collingwood where approximately 121,696 people crammed into the stadium.
Geelong hold the record winning margin in an AFL Grand Final, crushing the Port Adelaide Power in 2007 by 119 points.
Carlton, Collingwood and Essendon all hold 16 premiership wins to their name, comfortably ahead of the next best Richmond, Hawthorn and Melbourne all with 13 wins.
St Kilda (57 years) have the longest current AFL/VFL premiership drought.
What is the best bookie for AFL Grand Final?
The AFL Grand Final can bring out the best in bookies with one of the bigger wagering events in Australia. The question we get posed the most is, what is the best betting site for the AFL?
While the likes of Neds and Bet365 are renowned as great bookies for AFL betting odds, there are plenty of good, legal options for Australians to bet with. Depending on the state you are from you may be able to claim promotions surrounding AFL games. These promos will ramp up during the finals series and we will cover them extensively when they are released.
NB:
Australians can no longer claim sign up bonuses at online bookmakers, with the National Gambling Framework banning bonuses them until further notice.
This is my table
2025 AFL Grand Final betting
The reigning premiers almost always open as favourites in AFL premiership betting, as it’s no different this year with Brisbane topping the market early. GWS and Hawthorn are the teams to watch after each made a huge impact in 2024, while the offseason coaching change at Sydney means punters aren’t too sure about last year’s runners-up. Collingwood are building for right now and should be competitive, while Geelong have made some canny signings and won’t be too far away.
Latest AFL 2025 Premiership odds
The 2024 AFL Premiership odds as of March 24 look like this:
| Team | Odds | |
|---|---|---|
| Hawthorn | +500 | Best odds @ Neds |
| Brisbane | +550 | Best odds @ Neds |
| GWS | +550 | Best odds @ Neds |
| Collingwood | +900 | Best odds @ Neds |
| Geelong | +1000 | Best odds @ Neds |
| Adelaide | +1100 | Best odds @ Neds |
| Sydney | +1200 | Best odds @ Neds |
| Carlton | +2000 | Best odds @ Neds |
| Fremantle | +2000 | Best odds @ Neds |
| Western Bulldogs | +2500 | Best odds @ Neds |
| Gold Coast | +3300 | Best odds @ Neds |
| Port Adelaide | +3300 | Best odds @ Neds |
| Melbourne | +5000 | Best odds @ Neds |
| St Kilda | +8000 | Best odds @ Neds |
| Essendon | +10000 | Best odds @ Neds |
| North Melbourne | +15000 | Best odds @ Neds |
| Richmond | +25000 | Best odds @ Neds |
| West Coast | +25000 | Best odds @ Neds |
See more AFL futures odds at Neds
Head-to-head betting and line betting
A head to heat bet or a ‘win bet’ is the most popular bet people will have on an AFL game.
Invariably the Grand Final pits two of the best teams of the year against each other, which means the odds will be much more even than they are throughout the season. Also, due to the sheer amount of money put into the market on this one, the agencies usually offer huge money back specials on head-to-head markets throughout the game.
Line betting will give you better odds on a straight head-to-head market to if you are prepared to concede a head start to another team. It is also a great saver bet if you think your team is in with a chance but you are not absolutely certain they can be in front when the final siren sounds.
Both head-to-head and line betting is available throughout the match, but bear in mind that due to the fluctuations in matches the odds will change rapidly. Australians are restricted in betting live on the internet, but most corporate bookmakers will have a phone line that you can call and place bets during the course of a game.
Norm Smith Medal betting
The Norm Smith Medal is awarded to the player adjudged best afield in the AFL Grand Final. Five members of the media are given the honour of selecting the winner through a 3,2,1 voting system, with one of the five appointed the chairman.
There will only ever be a single winner of the Norm Smith Medal, with a count-back system awarding the medal to whoever accumulated the most best on ground votes as allocated by the judges on the day. If there is still a tie, the chairman has the deciding vote.
Andrew McLeod is the only player to win consecutive Norm Smith Medals (’96 & ’97)The Norm Smith Medal has live betting all throughout the match, with markets closing late in the fourth quarter. In 2014, punters were still able to get $6.50 live on the Norm Smith winner Luke Hodge deep into the final quarter due to the fact there were no standout performers in the contest.
It pays to check the statistics and figures on the match before making a live bet, with kicks and handballs not the be-all and end-all when it comes to influence. New stats such as score involvements, pressure acts and score chain possessions will greatly assist in helping you find and winner on the live betting side of things.
In 2017, Richmond superstar Dustin Martin capped his perfect season by winning the Norm Smith Medal just five days after winning the Brownlow Medal. He was the $4.75 favourite at Neds. He repeated the feat in 2019 to join an exclusive club of two-time winners that includes Gary Ayres, Andrew McLeod and Luke Hodge, and then did it again in 2020 to become the first player in history to win the award three times.
First goalscorer betting
Outside of Norm Smith betting, betting on who will kick the first goal in the AFL Grand Final is always a hot bet going into the match. The idea is simple — either select a player you think will kick the first goal of the entire match, or select a particular player from their respective team to kick the first goal.
This means if his opponent nails the first goal of the contest, you are still in with a chance to make a collect on the game.
This bet also works in as a popular multiple bet, with the first goalscorer/match-winner double typically a favoured multi bet coming into the big dance.
Some agencies feature a first goal scorer bet for each quarter too, so if you feel robbed that your guy missed a goal from five metres out, there is always next quarter.
Most possessions betting
Another one of the self-explanatory bets but a critically hard one to master. The most possessions bet through some agencies has the overall market, but typically the big agencies will split key possession gathers into two groups and will only compete against five other players.
In games throughout the season most possession bets start and end prior to the match, but in the AFL Grand Final live betting for most possessions runs all the way through the match.
Sometimes this market correlates directly with the Norm Smith voting, due the fact that if you have the most possessions in a game you are typically exerting the most influence on the outcome.
In 2017, Adelaide midfielder Matt Crouch broke all kinds of records on the way to 37 disposals. He was the favourite in the disposals market at $1.90.
AFL grand final betting sites
All the best betting agencies have multiple markets on the game, as well as promotions throughout the season and leading right up to the game. Any company who truly values their position in the sports betting market will have a multitude of options to choose from when it comes to odds, markets and specials so you will never be bereft of choice when the big dance rolls around.
Recent AFL Grand Final results
- Sydney 9.6 (60)
- Brisbane 18.12 (120)
The 2024 AFL Grand Final turned out to be one of the all-time fizzers, with the Brisbane Lions running rampant to claim a 60-point victory over the Sydney Swans.
Coming in as slight underdogs, the Lions came out hot and took charge of the game early, although some lax finishing meant they went into the first break with a lead of only eight points.
It was all one-way traffic from there, however, as Chris Fagan’s men — having fallen just short against Collingwood in 2024 — gave the minor premiers a lesson in turning up when it counts.
The game was all but over by half-time, with Brisbane taking a 49-point lead into the main break, and it only got worse from there for the Swans.
Leading by 73 points at three-quarter-time, the Lions took their foot off the gas in the fourth quarter and allowed a few consolation goals as the celebrations started early.
Kai Lohmann and Callum Ah Chee were standouts with four goals each for Brisbane, but it was Will Ashcroft who took out the Norm Smith Medal in just his second season of AFL footy.
- Collingwood 12.18 (90)
- Brisbane 13.8 (86)
Collingwood soared to a thrilling victory against the Brisbane Lions, claiming their 16th premiership in a nail-biting AFL Grand Final that ended with a narrow four-point win, 12.18 (90) to 13.8 (86).
This triumph at the MCG brought jubilation to the 100,024 fans in attendance and marked a record-equalling achievement for the club, with the Magpies 16th flag drawing them level with Carlton and Essendon on the all-time flags list.
The Magpies were the bookmakers favourites to win the clash, priced at around $1.76 to win, with the Lions ($2.10) outsiders despite having won six successive games against their opponent.
Bobby Hill was instrumental in the victory, delivering a career-defining performance with four goals, earning him the coveted Norm Smith Medal. With the game hanging in the balance, Jordan De Goey landed a crucial goal with just five minutes left on the clock, pushing Collingwood into the lead, a position they tenaciously defended until the final siren, despite losing key defender Nathan Murphy to a concussion earlier in the game.
Scott Pendlebury, at 35 years old, delivered another standout performance, with his contributions pivotal in steering the Magpies to their first premiership since 2010, healing the wounds of their agonising defeats in the 2011 and 2018 grand finals.
- Geelong 20.13 (133)
- Sydney 8.4 (52)
Geelong secured their 10th premiership with an emphatic 81-point victory over Sydney in the 2022 AFL Grand Final. The Cats, boasting a lineup featuring seasoned stars like Patrick Dangerfield, Joel Selwood and Isaac Smith, dominated from the outset, establishing the largest quarter-time lead in Grand Final history.
In a historic moment, Selwood, with his fourth flag, became Geelong’s first player to achieve such a feat. Dangerfield’s intensity and determination were evident as he clinched his first premiership. The Cats, fielding the oldest 22 in VFL/AFL history, showcased their experience with a commanding performance.
Despite a slightly improved second quarter from the Swans, the minor premiers maintained control, excelling in all areas of the game. A decisive six-goal third quarter ensured Geelong’s victory, prompting early celebrations reminiscent of their 2007 triumph.
In a fitting conclusion, Selwood capped the win with a goal in the final minutes. Tyson Stengle, a delisted free agent just a year ago, joined elite company by kicking four goals in the Grand Final. Geelong’s legacy was further solidified with this resounding triumph on the league’s grandest stage.
- Richmond 12.9 (81)
- Geelong 7.8 (50)
There was more than a hint of irony about the fact that the first AFL Grand Final played outside Victoria featured two of the oldest, proudest clubs from the Big V. Richmond overcame myriad issues throughout the season to enter the finals series as the team to beat, while Geelong’s star power brought the Cats to the brink of their first premiership since 2011.
Persistent rain in Brisbane made it a war of attrition from the off, while early injuries to Geelong’s Gary Ablett Jr and Richmond’s Nick Vlaustin tested the depth of both sides. The condition were always going to suit the Tigers, however, and that point became clearer as the second half wore on.
It was a tight contest for the most part, but Richmond kicked away late to seal a 31-point win and clinch the club’s third premiership in four years. On a night full of footy firsts, Dustin Martin put in a dazzling display to become the only player in history to win the Norm Smith Medal three times.
- Richmond 17.12 (114)
- GWS Giants 3.7 (25)
Having failed to reach the big dance as favourites in 2018, Richmond brought a ruthless determination into the 2019 finals campaign. They blitzed the Brisbane Lions side in the first week and followed up with a 19-point win over Geelong in the preliminary final to enter the last Saturday in September on an 11-game winning streak.
Greater Western Sydney had a much tougher road to the decider. They made their intentions known with a big win over the in-form Western Bulldogs in the first week, but narrow wins over Brisbane and Collingwood left the Giants short on gas for their first-ever AFL Grand Final appearance.
The opening quarter was low-scoring and cagey, with the Tigers taking a seven-point lead into the first break. By half-time, however, the game was all but over. Richmond piled on five unanswered goals in a second-quarter blitz, while GWS struggled to feed the ball to their frustrated forwards. The gap widened further after the main break as the Tigers romped to an 89-point victory — their biggest winning margin in a GF.
The match was notable for several reasons. GWS’s final score of 3.7 (25) was the lowest in a VFL/AFL grand final since 1960, when Collingwood posted 2.2 (14) against Melbourne. Marlion Pickett, who starred in Richmond’s VFL Premiership win the week prior, became the first player to make his senior debut in a grand final since Keith Batchelor for Collingwood in 1952. Dustin Martin picked up his second Norm Smith Medal to join Gary Ayres, Andrew McLeod and Luke Hodge as one of only four players to win the award twice.
- West Coast 11.13 (79)
- Collingwood 11.8 (74)
The 2018 title was Richmond’s to lose until a much-improved Collingwood knocked them off in the preliminary finals. The Magpies had finished 13th the previous season, thus continuing the trend of teams bolting into flag contention from outside the top eight.
Despite spending the entirety of the season inside the top four, West Coast managed to fly under the radar for much of the campaign. They destroyed a well-liked Melbourne side in the prelims, yet there were doubts over their ability to get the job done at the MCG without the suspended Andrew Gaff and injured Nic Naitanui.
It was all black and white early on as the Pies booted the first five goals of the game. The Eagles lifted, however, reducing the deficit to 12 points at half-time and clawing back to level pegging by the last break.
After a riveting final term, it was West Coast who emerged victorious on the back of some heroic efforts in defence and a nerveless finish from Dom Sheed. The Norm Smith Medal was awarded to Eagles midfielder Luke Shuey, who finished the game with 34 disposals, eight tackles and a goal.
- Adelaide 8.12 (60)
- Richmond 16.12 (108)
A year after the Bulldogs broke their long-running premiership drought, it was Richmond’s turn.
The Tigers had not played in a grand final since 1982, with their last flag coming two years before that. Adelaide, the minor premiers, were playing on the last Saturday of September for the first time since their upset win over North Melbourne in 1998.
The Crows enjoyed a better start to the game, but four unanswered goals in the second quarter saw Richmond take a nine-point lead into the main break. From there, it was all yellow and black as Damien Hardwick’s men roared away to a 48-point victory.
Nobody enjoyed Richmond’s premiership year more than Dustin Martin. Named best afield in the grand final, the superstar midfielder became the first player in history to win the Norm Smith Medal, the Brownlow Medal and a premiership in the same season.
- Sydney 10.7 (67)
- Western Bulldogs 13.11 (89)
The Western Bulldogs completed a fairytale 2016 finals campaign, winning the premiership from seventh position on the ladder in one of the biggest upsets in football history.
Sydney, who finished on top of the ladder, entered the 2016 AFL Grand Final with a stunning victory over Geelong in the prelims. The Swans were outsiders heading into the clash, but their greater spread of midfielders proved too much for the Cats, who were heavily reliant on Patrick Dangerfield.
The Western Bulldogs won a thrilling clash against expansion club GWS at Spotless Stadium to reach their first grand final in 55 years. The Bulldogs midfield was brilliant in the clash, while small forward Clay Smith booted four goals to be the most dangerous forward on the ground.
On Grand Final Day, the Bulldogs’ momentum was too much for the Swans. After taking a slender lead into the last quarter, the Dogs kicked four last-quarter goals to the Swans’ two, clinching their first premiership since 1956. Jason Johannisen was awarded the Norm Smith Medal for a dynamic performance across half-back that included 33 disposals and nine inside 50s.
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